I love your coffee, there’s no question about that. I just had the misfortune of buying three cans from you at $16 and then walk in the store, Meijer, the next day and see the same size can on sale for $11.00. I could’ve bought another can with the $15 that I would’ve saved buying it in store! Ouch! So are that does not detract from the coffee at all, It just surprised me that direct wasn’t the best deal.